If your product feels confusing, overwhelming or slightly chaotic, I can fix that. (Or at least make it confusing on purpose, which is basically art.)
[CURRENT_STATUS]
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OPEN TO WORK
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REMOTE / HYBRID PROJECTS (HANGZHOU ↔ BARCELONA)
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24–48H RESPONSE TIME
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OPEN TO CONSULTING, PRODUCT DESIGN WORK, AND STARTUP COLLABORATIONS
PHILOSOPHY
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Solve, don’t decorate → Design starts with a question, not an interface.
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Observe, test, iterate → Good ideas don’t appear — they’re built step by step.
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Design is decision-making → Every choice affects someone’s life.
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Simplicity isn’t minimalism → it’s clarity.
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A product works when it’s understood, used, and remembered.
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Ethics, technology, and society are not separate → design should treat them as one system.
ABOUT_ME.TXT
I’m a digital product designer based between Hangzhou and Barcelona, working with Alibaba-affiliated startups from their headquarters in China. I help teams adapt and reshape products for Western audiences by blending business context, cultural understanding and user-centered design.
My work combines clarity, analytical thinking and a flexible, empirical process informed by psychology, sociology, technology and AI when it makes the outcome smarter. I move comfortably between strategy and execution, bringing structure, intention and focus to complex challenges.
For me, design is a practical discipline: solving real problems with simplicity, ethics and a deep understanding of the people behind every interaction.